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Article Marketing has always been one of the most effective ways to market a business or website at little or no cost.

Article Marketing is viral in nature. When an article is written, it travels from your computer to multiple article banks, providing back links to your website. Some may copy the article, with the authors information in tact, and publish it in their newsletters or on their websites. Some may even use your article as part of a compilation for an informative e-book. In short, the article becomes viral, spreading far and wide.

What does it accomplish? Plenty! The back links to your website enhance the search engine optimization. Besides, the resource box at the bottom of your article, which includes typically the author’s – your – information, gives your website a great deal of exposure and hence increased traffic.

In addition, writing and distributing articles help to establish you as an expert on the topic in question. It also helps to build a ‘relationship’ with the readers, which in turn builds trust.

How often should you write and distribute your articles? At least one article per week to the various article banks would be ideal. You can distribute articles that you write for your newsletters after the newsletter has gone out to the subscribers. Alternatively, if you do not write well, or do not have the time to write your own article, you can engage a ghost writer to create articles for you.

Remember, articles that are distributed by successful people are informative and well written. They are not sales letters disguised as articles. Articles should be informative vehicles that are used to get readers to visit your websites, providing helpful information, with the author’s information at the bottom, and including a link to the website.
Your Home Biz Partner,

CW Teo

He advocates articles marketing as one key strategy in Internet Marketing.
For quality articles, he recommends
www.articlesmining.com
Click here to download FREE Expert Articles Pack worth $67!

Tags: Articles Marketing by elearninggetrich
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The goal of article marketing, as with any marketing effort, is to get traffic to your site and converts, meaning making sales. Article marketing is able to accomplish this objective quite effectively. In fact, article marketing is one of the most effective means of marketing strategy in existence, and this has been so since the emergence of Internet Marketing.

We use article marketing to build trust and credibility with our readers by providing them with quality information that they can use. The key is to provide good quality information, but not to provide a mixture of everything there is on the topic in one article, or in any articles that you submit.

By doing this, you are not doing your readers a disservice. You are leading them to get the rest of the information from your website, for which you will provide a link in your author’s resource box at the end of the article.

A typical article that is submitted is between 300 and 500 words in length. From there, the reader should be directed to a link to your sales page as in your website for an additional 300 to 500 words.

You may also promote products directly in your article content, but the information must remain informative and does not come off as a sales letter. Making use of an article to disguise as a sales letter article will not help you at all. If anything, it will make you look unprofessional, damaging your credibility in the process.

The same applies to your resource box. There should not be a sales pitch in your resource box. It should be actual information about you, not more than a paragraph long in length, with a link to your website at the end informing the reader that they can learn more about the topic in question from your website.

Take note, the idea is to establish and present yourself as an expert in the field, to inform the reader, and then to direct them to your website for more information. The article is to provide only good quality information, the selling is done at the website!

Your Home Biz Partner,

CW Teo

He advocates articles marketing as one key strategy in Internet Marketing.
For quality articles, he recommends
www.articlesmining.com
Click here to download FREE Expert Articles Pack worth $67!

Tags: Articles Marketing by elearninggetrich
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If you’ve been marketing online for any length of
time then I’m sure you’ll have heard the names -

Simon Hodgkinson & Jeremy Gislason

When it comes to creating massively successful sites
and big event launches these guys are practically
impossible to beat -

Just Take A Look:

Seriously, if you want to know how to build a huge
membership site that goes from zero members to tens
of **thousands** of members they’re the ‘go to guys’

If you’d like to create product launches that pull
in HUNDREDS OF THOUSANDS OF DOLLARS
in less than a week then again (see Simon and Jeremy)

And these two marketers always seem to Zig when all
around them are zagging - That’s why when I saw this
new launch from them I shocked but not 100% surprised

Because they’ve turned the tables again.

They’ve just released a brand new membership
site where they TELL EVERYTHING!!

From how they got started working together

(if you want to create million dollar JV’s you
should take notes on this)

to

How they generated over a $MILLION in sales in less
than a year with their membership sites alone

I mean it - they left nothing out…

And here’s the kicker (and why you should check this
out now)

Normally you’d expect a course of this size (and coming
from guys who ‘do it’ not just talk about it) to cost a
MINIMUM OF A $1000

BUT these guys don’t play by the rules -

Now I’m not going to say how much it is (because maybe
they’ve come to their senses and changed the price)

But if you act fast and head over to the page now I
know you’ll think they’re absolutely crazy too.

To Your Success

Your Home Biz Partner,

CW Teo

Tags: Home by elearninggetrich
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Perhaps the most important part of creating a landing page is planning your landing page theme. How you select your theme, of course, will all depend on how you plan to generate traffic.

If you decide to generate traffic through search engine optimization, planning your landing page theme will entail finding phrases within your niche which have a high demand (aggregate search value) and a low supply (small amount of competing sites) and then creating multiple landing pages, each which is optimized around a different phrase.

If, on the other hand, you decide to generate traffic through pay per click (PPC) programs, such as Adwords, planning your landing page theme will again entail tuning a number of different pages to fit the keywords you are purchasing.

This is actually where most people fail when they create a landing page: they don’t tune it to fit a specific audience. For instance, in the case of a squeeze page for a newsletter, they might start a newsletter about toys, but they only create one landing page and send all traffic to it. This is a big mistake.

Chances are, if you create a quality product or newsletter, it can benefit a number of people. So why not communicate the exact benefits they will derive from subscribing or buying? If, for instance, you have a newsletter about legos and toy blocks, so you group it under the loose heading of “toys,” a visitor who is looking specifically for information about either legos or toy blocks will click off your page if they don’t see the direct connection to the exact topic for which they were searching.

Instead, you will want to setup a page centered around legos and a page centered around toy blocks. On each page, you will want to communicate the specific benefits to joining the list for each of those groups of visitors.

Going one step further, in addition to planning your landing page theme, if you are creating a landing page for a newsletter, you may also want to segment your list, so you can send information specifically about legos to those who request it – and information about blocks to those who request it.
Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Squeeze Page by elearninggetrich
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The landing page system provides a uniquely powerful system through which you can derive profit from multiple streams. This article will briefly discusses some of those different streams – and how you can manipulate them.

Let’s start with the landing page itself: all traffic is sent to the landing page. From there, it will have a number of options, depending on what you have given them. Many marketers suggest that your landing page should always be an opt-in form. Others will suggest that it should simply be a salespage.

Whether it’s a free newsletter or a product for sale, the landing page system you create should include a “one time offer,” which will compel them to take action – subscribe, buy, etc.

Once they subscribe or buy, the landing page system you create should then re-route them to a thank you page, which opens up more means through which you can upsell. One quick way to upsell is to simply include advertisements on your thank you page for related affiliate products or for your own products. Here, again, you will want to give them a one-time offer.

Also, if you haven’t yet asked them to join your mailing list, this is where you should do it – on your thank you page. Once they opt-in to your list, you now have a whole new options you can use in conjunction with the landing page system to generate revenue.

One such option is selling ad space in your newsletter or ezine. The more people you have reading your newsletter, the more you can generally charge for adspace; however, you will want to avoid overselling to your list to ensure your advertisers actually make money.

Your next option is to endorse a product as an affiliate. You can tell your subscribers how someone has just created a brilliant product – and you can offer it to your subscribers through an affiliate link. You may even want to use other products you have has bonuses to give them something extra.

The last and most profitable way in which you can generate revenue through your newsletter is by creating and selling your own products to them.

It is important to note that you don’t have to use all of these means to generate revenue; however, the more you use, the more you earn in general.
Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Squeeze Page by elearninggetrich
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There are three major ways in which you can create your landing page conversion rate. All landing pages created by professionals usually include these three elements at a few others.

The first way in which you can increase your conversion rate is through personalization. This is usually done in two ways: the first way is by providing a photo of yourself. The second way is by adding your signature to the bottom of your landing page. This radically increases visitors’ trust. Most people who resist buying products online do so because they’re weary of getting scammed by a faceless liar, who wont be around when they need help or when they need to return the product. By adding your picture and signature, you can gain visitors’ trust.

Another way in which you can increase your landing page conversion rate is by using black text or a white layout. Regardless of what anyone tells you, this is one of the easiest ways in which to make your page look professional, rather than pathetic or desperate.

The third way in which you can gain trust is by offering something for free. This is generally what you will do if you’re using a squeeze page to generate leads: you’ll offer a free report or five-day course – and then use that to generate leads, which you will later upsell or generate revenue from via affiliate sales. Why is this technique so effective? Quite simply because it allows them to judge your work and ideas before they actually have to pay for them. Additionally, it builds trust.

In addition to these three general ways in which to increase your conversion rate, you should always guarantee a product. If you sell through Click Bank, you actually wont have a choice. But if you’re using Paypal or some other check out program, you will want to make sure you clearly state that customers can return your product for any reason within a given period of time after the purchase.

Follow all of these steps and you will significantly increase your landing page conversion rate.

Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Squeeze Page by elearninggetrich
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Before you get started building your landing page, you will need a number of things to a) make your offer actually have a point; and b) facilitate the creation of your landing page.

One thing you absolutely must have before you get started is an autoresponder. Without any autoresponder, you are tossing potential bags of money in the garbage. Rather than creating a relationship with customers and potential customers – and giving yourself the opportunity to attempt future upsales — you’re allowing them to leave and never return.

In addition to an autoresponder, you will need to have an actual offer that people want to buy. You may want to develop a product, such as an ebook or a piece of software. If you don’t have the skills to do either, you can always hire a professional to do it for you through elance.com or guru.com. You will then either want to sell this product and attempt to get subscribers from your thank you page – or you will want to get subscribers by offering the product for free (which is what many Internet marketers now do).

Another thing you absolutely must have before you get started is a check out service. You may want to consider Google Check Out, Paypal, a Shopping Cart Service, Click Bank, Sale Flurry, or 2 Check Out. All of these services will allow you to make transactions quickly.

Another thing you must have before you get started is a set of graphics, which usually includes a graphic header, a check out button, background wallpaper, and a half-decent picture of yourself. You can probably provide the picture of yourself, but you might want to hire a professional to do the rest.

Another thing you will need before you can get started on your landing page is some way in which to create a realistic signature. Http://www.vletter.com is probably your best bet; but, if you’re on a budget, you may want to opt for simply using a wordprocessing program.

Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Squeeze Page by elearninggetrich
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“Two heads are better than one!” Haven’t you heard that old adage many times? How about, “Many hands make light work”? Have you heard that one too? The essence of these adages is that cooperation is an advantage….and one that is too often overlooked.

The fact of the matter is that one person can only accomplish so much in an hour or a day or a week. That output is limited to what only he or she can do alone. But if you add what you can do to what another can do, the output rises and more is accomplished than either could have accomplished alone. This is the idea of the joint venture in Internet marketing.

One person sitting behind a computer who has developed a new and innovative product or service that they know would sell like hotcakes to the right market but who has no experience in marketing on the Internet has only a product or service while the established Internet marketer is sitting behind another computer and has a long and well established list of potential customers but needs a product to offer to them has only a list. By entering into a joint venture agreement, both can accomplish what neither of them alone could have done.

This process is called ‘leveraging’ and it works for both (or all) parties to a joint venture agreement. The idea is to use your strongest assets in conjunction with another website owners’ strongest assets and leverage a stronger internet marketing advantage for both or all parties.

It isn’t at all hard to set up a joint venture agreement and it produces such overwhelming benefits for all concerned. Remember those old adages and set out to find joint venture partners for yourself.

Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Joint Venture by elearninggetrich
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It happens all the time. A novice Internet marketer approached an established Internet marketer with a joint venture proposal only to be told, “Sorry, but I’m just too busy right now”. The novice marketer fells like he just got blown off and that the well established marketer didn’t even take the time to hear him out. That wasn’t, however, the most likely case. Successful and established Internet marketers are very VERY busy people. They probably work more hours in one day than others work in two or even three days.

These successful men and women don’t have a starting time or a quitting time built into their days and nights. They probably dream about their projects when they do sleep. When one of them is approached with a joint venture proposal they are certainly interested….joint ventures are their bread and butter but they only have twenty four hours in a day just like everybody else and when they have twenty of those hours spoken for they really can’t take on another project at that time. It doesn’t mean they can’t or won’t take it on at a later date.

As a new Internet marketer, it would be wise to approach an established and successful Internet marketer with a joint venture proposal that they can plainly see will make them money and not require hours and hours of their valuable time. You need to have done all of the research regarding your product or services’ marketability. You need to show that there is, in fact, a market for your product or service as it relates to their lists. Your proposal needs to be short and simple and your sales letter needs to be top drawer.

The main thing to remember is that successful Internet marketers really are busy people and ‘I don’t have time’ doesn’t mean ‘I will never have time’.

Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Joint Venture by elearninggetrich
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A joint venture is an agreement between two or more individuals or businesses whereby both contribute to a joint business endeavor. They share in the expenses associated with the project and they share in the profits realized. Joint ventures are very common in the brick and mortar world, as well as, in the online world of Internet marketing.

There are basically two types of joint ventures….the Insider Joint Venture and the Outsider Joint Venture. Both kinds are profitable the difference is who the partners in the agreements are.

The insider joint venture agreement allows all parties to it access to the same private areas of the business such as the administration panel, accounting, sales records, and other insider’s knowledge. The product or service that is the focus of the agreement is usually developed as a joint effort by the parties to the agreement. Ownership of the product or service is jointly held.

The Outsider Joint Venture is the kind that is most common in the Internet marketing arena. In this kind of joint venture, there are no common administration panel, accounting or sales records. Each entity remains separate. Usually an individual or company has developed a product or service but has no customer base to market it to. The individual or company will approach an established marketer who does have a customer base, list or market share that would be interested in the product or service. They enter into a joint venture agreement where costs of marketing and profits made are shared. Sometimes there is an even split and sometimes the split is on a percentage basis other than 50/50. The joint venture enterprise can be profitable to all parties to the joint venture agreement and the cost of advertising is minimal. The joint venture is an old idea that is being made new again via Internet marketing.

Your Home Biz Partner,
Warmest Regards,
CW Teo

Click here to download FREE video ebook worth more than $400

Tags: Joint Venture by elearninggetrich
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